Eva Lahuerta-Otero
Welcome to my personal webpage where you will find information about teaching, research and a personal blog with interesting articles.
 
casa estudiante

Investigación

Perfil en LINKEDIN

https://es.linkedin.com/in/evalahuerta

Perfil en GOOGLE SCHOLAR:

https://scholar.google.es/citations?user=Py4vfUsAAAAJ&hl=es

GRUPO DE INVESTIGACIÓN:

http://ofertatecnologica.usal.es/index.php/ciencias-sociales-y-juridicas?task=userProfile&user=1231

ÁREAS DE INTERÉS:

e-commerce

multichannel shopping behavior

Internet strategies for durable goods

click-and-mortar strategies for SMEs

social media

social media advertising and e-WOM